Job offer: Product Marketer

Responsibilities

• Develop and execute go-to-market strategies for new product launches, ensuring alignment with business goals.
• Conduct market research to identify customer needs, market trends, and competitive landscape.
• Create compelling product messaging and positioning that differentiates our products in the market.
• Collaborate with cross-functional teams, including sales, product development, and customer support, to ensure successful product launches and campaigns.
• Develop and manage marketing campaigns across various channels, including digital, social media, email, and events.
• Analyze campaign performance and market data to measure success and identify opportunities for improvement.
• Produce marketing collateral, such as product brochures, case studies, whitepapers, and website content.
• Train and support the sales team with product knowledge and marketing materials.
• Monitor and report on product performance, customer feedback, and market trends to inform future marketing strategies.
• Maintain a deep understanding of our products and their features to effectively communicate benefits to customers and prospects.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience as a Product Marketer or similar role in the marketing industry.
• Strong understanding of marketing principles, product positioning, and market research.
• Excellent written and verbal communication skills.
• Ability to work collaboratively with cross-functional teams.
• Proficiency in marketing tools and platforms (e.g., Google Analytics, CRM systems, email marketing software).
• Creative thinking and problem-solving abilities.
• Ability to analyze data and draw actionable insights.
• Knowledge of digital marketing strategies and best practices.

• Product Marketing

• Location Amman - Jordan
• Industry Marketing & Sales
• Job Type Full-Time
• Experience 4
• Nationality Unspecified